World’s Largest Pool League and Billiard Retailer Reach Sponsorship Agreement
LAKE SAINT LOUIS, MO (April 16, 2009) “” Internet based retailer PoolDawg has reached a deal with the American Poolplayers Association (APA) to become an official sponsor of all APA National Championships. PoolDawg will be the official table spot sponsor of both the APA National Singles and Team Championships held in Las Vegas annually at the Riviera Hotel & Casino.
As part of the agreement, all participants in the national championships will receive a commemorative memento courtesy of PoolDawg.
“œWe’ve enjoyed a strong relationship with PoolDawg for years. They’ve been a major advertiser in our national membership magazine and an exhibitor at our National Team Championships. This agreement helps to further our relationship with them,” said APA President ReneÃ© Lyle.
“œWhen it comes to amateur pool leagues, there is no bigger name than the APA. We are extremely excited to come on board as a sponsor of the APA Championships.” said Mike Feiman, Director of Marketing for PoolDawg. “œAs the largest amateur pool league, the APA provides us with a unique opportunity to reach hundreds of thousands of poolplayers. We’re thrilled to have the opportunity to further expand our longstanding relationship with the APA and its members.”
About the American Poolplayers Association (APA)
The APA, based in Lake Saint Louis, Mo., sanctions the world’s largest amateur pool league, known as the APA Pool League throughout the United States, and as the Canadian Pool League in Canada. More than 260,000 members compete in weekly 8-Ball and 9 Ball league play. The APA is generally recognized as the Governing Body of Amateur Pool, having established the official rules, championships, formats and handicap systems for the sport of amateur billiards.
The APA produces three major tournaments each year””the APA National Team Championships, the APA National Singles Championships and the U.S. Amateur Championship””that, together, pay out nearly $1.5 Million in cash and prizes annually!
The APA and its championships are sponsored by Cuetec Cues and PoolDawg.
For more information on the American Poolplayers Association, visit www.poolplayers.com.